You've built the foundation of this province

Now Let's

Build The Belief

The Reality

Most rural businesses don't lack quality. They lack recognition.

Across Alberta are shops, farms, and family-run operations built quietly over decades — rarely seen beyond their town limits. You've poured everything into what you do. Your work speaks for itself. But only to the people who already know you exist.

A generic marketing video won't change that. A cinematic film that captures who you actually are — that changes everything.

How We Work

We don't make videos.

We uncover the story inside your business and capture it with cinematic care.

01

02

03

PILLAR 1

Story Discovery We listen before we film. Every project starts with understanding your people, your legacy, and what makes your business irreplaceable. We're not here to script something for you. We're here to find what's already true.

PILLAR 2

Cinematic Production Shoot with the same craft and intention you'd expect from a feature film. Mood, pacing, composition, light — nothing is accidental. This isn't a talking-head corporate video. It's a film that feels like cinema because it's made like cinema.

PILLAR 3

Strategic Distribution A film nobody sees is a film that doesn't exist. We help you put your story in front of the people who matter — whether that's a local audience, a regional market, or the partners and investors who need to see what you've built.

01

02

03

PILLAR 1

Story Discovery We listen before we film. Every project starts with understanding your people, your legacy, and what makes your business irreplaceable. We're not here to script something for you. We're here to find what's already true.

PILLAR 2

Cinematic Production Shoot with the same craft and intention you'd expect from a feature film. Mood, pacing, composition, light — nothing is accidental. This isn't a talking-head corporate video. It's a film that feels like cinema because it's made like cinema.

PILLAR 3

Strategic Distribution A film nobody sees is a film that doesn't exist. We help you put your story in front of the people who matter — whether that's a local audience, a regional market, or the partners and investors who need to see what you've built.

01

02

03

PILLAR 1

Story Discovery We listen before we film. Every project starts with understanding your people, your legacy, and what makes your business irreplaceable. We're not here to script something for you. We're here to find what's already true.

PILLAR 2

Cinematic Production Shoot with the same craft and intention you'd expect from a feature film. Mood, pacing, composition, light — nothing is accidental. This isn't a talking-head corporate video. It's a film that feels like cinema because it's made like cinema.

PILLAR 3

Strategic Distribution A film nobody sees is a film that doesn't exist. We help you put your story in front of the people who matter — whether that's a local audience, a regional market, or the partners and investors who need to see what you've built.

Selected Work

Featured Project

Client

Terravest Industries

After a workplace incident fatality we worked with Terravest Industries to create a story-driven Safety Impact Film that would motivate a shift in culture around workplace practices. The film has been used at industry events and has had a huge impact on the company's employee safety compliance and work ethic.

Client

Backroads Alberta

A cinematic series documenting the businesses, builders, and communities that are the backbone of this province. Over 30 community partners. Broadcast radio presence. A movement that proved rural Alberta's stories are worth telling at the highest level.

Client

Delburne

We worked with the village of Delburne to create a film that brings you in to perspective of a youth pastor who has found a real love for this vibrant community.

Client

Terravest Industries

After a workplace incident fatality we worked with Terravest Industries to create a story-driven Safety Impact Film that would motivate a shift in culture around workplace practices. The film has been used at industry events and has had a huge impact on the company's employee safety compliance and work ethic.

Client

Backroads Alberta

A cinematic series documenting the businesses, builders, and communities that are the backbone of this province. Over 30 community partners. Broadcast radio presence. A movement that proved rural Alberta's stories are worth telling at the highest level.

Client

Delburne

We worked with the village of Delburne to create a film that brings you in to perspective of a youth pastor who has found a real love for this vibrant community.

Client

Terravest Industries

After a workplace incident fatality we worked with Terravest Industries to create a story-driven Safety Impact Film that would motivate a shift in culture around workplace practices. The film has been used at industry events and has had a huge impact on the company's employee safety compliance and work ethic.

Client

Backroads Alberta

A cinematic series documenting the businesses, builders, and communities that are the backbone of this province. Over 30 community partners. Broadcast radio presence. A movement that proved rural Alberta's stories are worth telling at the highest level.

Client

Delburne

We worked with the village of Delburne to create a film that brings you in to perspective of a youth pastor who has found a real love for this vibrant community.

Client

Client

Backroads Alberta

Client

Client

Delburne

Built for

Regional

Growth and

Economic

Development

Investment and talent don't move for data; they move for desire. To attract the next generation of residents and industries, you have to prove your region has a soul worth building a life in. We create the cinematic narratives that turn 'rural areas' into 'essential destinations,' driving the migration and investment your community needs to thrive.

The

Backbone

Industrial &

Agriculture

For the companies that power Alberta, your greatest risk isn't the market—it's the 'Identity Gap.' When your shop floor culture and your public reputation drift apart, you lose your edge. We tell the stories of grit and innovation that align your teams, solve your recruitment crisis, and ensure your legacy is as solid as the work you do.

Legacy,

Foundations,

and Cultural

Capital

If it matters enough to exist, it matters enough to be documented properly. We partner with foundationsand community leaders to preserve the movements and milestones that define Alberta’s identity. This isn't just 'preservation'—it’s building the social capital and pride that will sustain your organization for the next century.

Regional

Growth and

Economic

Development

Investment and talent don't move for data; they move for desire. To attract the next generation of residents and industries, you have to prove your region has a soul worth building a life in. We create the cinematic narratives that turn 'rural areas' into 'essential destinations,' driving the migration and investment your community needs to thrive.

The

Backbone

Industrial &

Agriculture

For the companies that power Alberta, your greatest risk isn't the market—it's the 'Identity Gap.' When your shop floor culture and your public reputation drift apart, you lose your edge. We tell the stories of grit and innovation that align your teams, solve your recruitment crisis, and ensure your legacy is as solid as the work you do.

Legacy,

Foundations,

and Cultural

Capital

If it matters enough to exist, it matters enough to be documented properly. We partner with foundationsand community leaders to preserve the movements and milestones that define Alberta’s identity. This isn't just 'preservation'—it’s building the social capital and pride that will sustain your organization for the next century.

Regional

Growth and

Economic

Development

Investment and talent don't move for data; they move for desire. To attract the next generation of residents and industries, you have to prove your region has a soul worth building a life in. We create the cinematic narratives that turn 'rural areas' into 'essential destinations,' driving the migration and investment your community needs to thrive.

The

Backbone

Industrial &

Agriculture

For the companies that power Alberta, your greatest risk isn't the market—it's the 'Identity Gap.' When your shop floor culture and your public reputation drift apart, you lose your edge. We tell the stories of grit and innovation that align your teams, solve your recruitment crisis, and ensure your legacy is as solid as the work you do.

Legacy,

Foundations,

and Cultural

Capital

If it matters enough to exist, it matters enough to be documented properly. We partner with foundationsand community leaders to preserve the movements and milestones that define Alberta’s identity. This isn't just 'preservation'—it’s building the social capital and pride that will sustain your organization for the next century.

The Filmmaker

The Filmmaker

Drew
Kenworthy

Drew Kenworthy

Founder

Founder

I'm a born and raised Albertan growing up in a few towns throughout the province. It's these incredible communities that have shaped me into who I am. I have a passion in making sure the story of these towns, and people who built them, are impossible to ignore.For over twenty years, I've been obsessed with one question: what makes a story land? Not just look good — actually land; The kind of film where someone watches it and says, "That's us. That's exactly who we are."

I'm a born and raised Albertan growing up in a few towns throughout the province. It's these incredible communities that have shaped me into who I am. I have a passion in making sure the story of these towns, and people who built them, are impossible to ignore.For over twenty years, I've been obsessed with one question: what makes a story land? Not just look good — actually land; The kind of film where someone watches it and says, "That's us. That's exactly who we are."

Discovering the Heart of Alberta

I spent the last 2 years documenting over 30 towns across Alberta for Backroads Alberta — the businesses, the builders, the quiet pride that holds these communities together. It has proved to be the hardest and most meaningful project I've ever worked on. And it proved something I'd always believed: rural Alberta's stories are as powerful as any being told anywhere.

I'm based in Red Deer. I work across the province. And I only take on projects where I believe the story is worth telling.

I spent the last 2 years documenting over 30 towns across Alberta for Backroads Alberta — the businesses, the builders, the quiet pride that holds these communities together. It has proved to be the hardest and most meaningful project I've ever worked on. And it proved something I'd always believed: rural Alberta's stories are as powerful as any being told anywhere.

I'm based in Red Deer. I work across the province. And I only take on projects where I believe the story is worth telling.

From Our Partners

Don't take our word for it.

Your Story Deserves to Be Seen.

Your Story Deserves to Be Seen.

We'll set up a call, hear your story, and see if there's a fit. No pressure, no pitch deck — just a conversation.

We'll set up a call, hear your story, and see if there's a fit. No pressure, no pitch deck — just a conversation.

Free consultation · No commitment required

Free consultation · No commitment required

Red Deer

Alberta

Canada

587-679-8653

drewk@bluesquallmedia.com

© 2026 Blue Squall Media. All rights reserved.

Red Deer

Alberta

Canada

587-679-8653

drewk@bluesquallmedia.com

© 2026 Blue Squall Media. All rights reserved.

Red Deer

Alberta

Canada

587-679-8653

drewk@bluesquallmedia.com

© 2026 Blue Squall Media. All rights reserved.